Better Stands is a programme which aims to reduce single use disposable stands at exhibitions in favour of reusable structures.
Better Stands provides a consistent framework to measure the sustainability of event stands, setting classification criteria according to how much of a stand/booth is reused or recycled. Booths that do reuse some of their elements can achieve Bronze, Silver or Gold Better Stands status, recognising the great work and commitment to sustainability by the exhibitors and stand contractors.
11 key partners across the events industry are involved in the roll-out. The pilot’s key objective is to identify ways in which Better Stands can be easily adopted across different organisations. Each organiser has identified one or multiple events in their portfolio to implement Better Stands during the pilot period, ending in March 2024. The intention is to scale implentation of this evolving programme by handing it over to the global Net Zero Carbon Events Initiative.
Involving Informa, Isla, Imex, ReThink and many others
